Special Promotions

|Special Promotions in DragonVale are opportunities Backflip Studios makes available to players for a limited time. These can include free gifts, discounted items in the market, or other special items. Sometimes the |special promotions are only available for one App Store.

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One Hour Bag of Gems Bonus
Backflip Studios issued a |special promotion for DragonVale players on February 28, 2014.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the gems sub-section of the treasure section of the market.

The limited time deal offered players a chance to buy a bag of gems with 137 more gems than usual. This allowed players a chance to get 412 gems for $9.99 (or £6.99 or €8.99) instead of the regular 275 gems for this price.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused special icons for the treasure section of the market menu, and the market button.

Lapis Dragon Limited Sale
When the Lapis Dragon was first released, Backflip Studios offered a discount on the dragon if purchased through the market.

The |special promotion happened between March 6, 2014 and March 10, 2014.

When the |special promotion ended, the price for Lapis Dragon rose from 150 gems to 1,500 gems.

Diamond Dragon Limited Sale
When the Diamond Dragon was released on April 1, 2014, Backflip Studios offered a 90% discount on the dragon if purchased through the market.

The |special promotion happened between April 1, 2014 and April 7, 2014.

When the |special promotion was about to end, the Diamond Dragon had a countdown timer above its card. This will tell players exactly how much time they have left to buy the dragon for a discounted price.

When the |special promotion ended, the price for Diamond Dragon rose from 175 gems to 1,750 gems.

Emerald Dragon Limited Sale
When the Emerald Dragon was released on May 1, 2014, Backflip Studios offered a 90% discount on the dragon if purchased through the market.

The |special promotion happened between May 1, 2014 and May 4, 2014.

When the |special promotion started, the Emerald Dragon had a countdown timer above its card. This told players exactly how much time they have left to buy the dragon for a discounted price.

When the |special promotion ended, the price for Emerald Dragon rose from 150 gems to 1,500 gems.

Jade Dragon Limited Sale
When the Jade Dragon was released on May 15, 2014, Backflip Studios offered a 90% discount on the dragon if purchased through the market.

The |special promotion happened between May 15, 2014 and May 19, 2014.

When the |special promotion was about to end, the Jade Dragon had a countdown timer above its card. This will tell players exactly how much time they have left to buy the dragon for a discounted price.

When the |special promotion ended, the price for Jade Dragon rose from 70 gems to 700 gems.

Bonus Gem Sale
The |special promotion began on June 20, 2014 and was originally scheduled to end on June 27, 2014. The |special promotion happened between June 20, 2014 and June 30, 2014.

On June 26, 2014, Backflip Studios made an announcement on their Facebook page that the |special promotion was being extended to June 29, 2014. This allowed players three more additional days to purchase gems for a discounted price.

Backflip Studios gave every player an opportunity to purchase 20% to 60% more gems than usual for the price in the market.

The gem bonus depended on the quantity of gems being purchased. The least expensive bundle had a 20% bonus, and the two largest bundles had a 60% bonus.

Amber Dragon Limited Sale
When the Amber Dragon was re-released on August 14, 2014, Backflip Studios offered a discount on the dragon if purchased through the market.

The |special promotion began on August 14, 2014. happened between August 14, 2014 and August 18, 2014.

When the |special promotion was about to end, the Amber Dragon had a countdown timer above its card. This will tell players exactly how much time they have left to buy the dragon for a discounted price.

When the |special promotion ended, the price for Amber Dragon rose from 150 gems to 1,500 gems.

Bonus Gem Sale 2
Backflip Studios issued a |special promotion on August 29, 2014 for DragonVale players.

The |special promotion happened between August 29, 2014 and September 2, 2014.

When the |special promotion started, the Treasure section had a countdown timer above its card. This told players exactly how much time they have left to buy the gems for a discounted price.

Intially, the gems card in the Treasure section of the market did not list any price on it when the |special promotion started. This is assumed to be a glitch which was corrected shortly after the |special promotion began as players were still able to make in-application purchase normally even though the price was not listed. It might also be corrected once players closes their DragonVale application and launches it again.

Backflip Studios gave every player an opportunity to purchase 20% to 60% more gems than usual for the price in the market.

The gem bonus depended on the quantity of gems being purchased. The least expensive bundle had a 20% bonus, and the second largest and largest bundles had a 60% bonus.

3rd Anniversary
Backflip Studios gave every player 33 gems for free.

The special promotion happened on September 15, 2014 for DragonVale's third anniversary.

Players who logged into their park beginning September 15 received the promotion after opening his/her park, seeing a pop-up message, and visiting the social menu to collect the gift.



Google Play Gem Discount
For a short period, Backflip Studios offered a discounted price on gem purchases for Google Play customers.

The |special promotion happened between June 20, 2013 and June 23, 2013.

It allowed players a 30% discount off all gem purchases.

Amber Dragon Limited Sale
When the Amber Dragon was first released, Backflip Studios offered a discount on the dragon and egg pedestal if purchased through the market.

The |special promotion happened between August 14, 2013 and August 19, 2013.

When the |special promotion ended, the price for Amber Dragon rose from 150 gems to 1,500 gems, and the price of the egg pedestal rose from 30 gems to 115 gems.

One Hour Gem Discount
Backflip Studios issued a |special promotion for some DragonVale players in August 2013.

The |special promotion began August 22, 2013.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the gems sub-section of the treasure section of the market.

The limited time deal offered players a chance to buy 95 gems for a discounted price of $1.99.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios made special icons for the treasure section of the market menu, and the market button.

Redeem Codes
Redeem Codes were introduced to DragonVale on August 22, 2013.

This feature allow players to enter codes to gain |special promotions.

More information about Redeem Codes can be found on the Social page.

Effective February 4, 2014, the Redeem Codes option was removed from the game.

2nd Anniversary
Backflip Studios gave every player 25 gems for free.

The |special promotion happened in September 2013 for DragonVale's second anniversary.

Players who logged into their park beginning September 13 received the promotion after entering "2years" into the Redeem Code Screen and following the steps to collect the gift.

One Hour Magic Discount
Backflip Studios issued a |special promotion for some DragonVale players in November 2013 near the end of the Dark Magic Event.

The |special promotion began November 8, 2013 (UTC), and offered a three for the price of one opportunity.

Upon opening their parks, a message on the loading screen notified players that they have been offered a discount. Upon choosing to view the offer, players were redirected to the magic sub-section of the treasure section of the market.

The limited time promotion offered players one of the following opportunities depending on the park:
 * A chance to buy 3,000 magic for a discounted price of the usual 1,000 magic.
 * A chance to buy 1,500 magic for a discounted price of the usual 500 magic.
 * A chance to buy 450 magic for a discounted price of the usual 150 magic.

The discounted price would only last one hour and had a countdown timer which started from the second the player viewed the deal in the market.

In addition to these messages Backflip Studios reused the special icons for the treasure section of the market menu, and the market button.

Jet Dragon Limited Sale
When the Jet Dragon was first released, Backflip Studios offered a discount on the dragon and egg pedestal if purchased through the market.

The |special promotion happened between November 14, 2013 and November 18, 2013.

When the |special promotion ended, the price for Jet Dragon rose from 150 gems to 1,500 gems, and the price of the egg pedestal rose from 30 gems to 115 gems.

Holiday Gem Bonus Event
The |special promotion happened between December 24, 2013 and December 26, 2013.

Backflip Studios gave every player an opportunity to purchase 40% to 90% more gems than usual for the price in the market.

The gem bonus depended on the quantity of gems being purchased. The least expensive bundle had a 40% bonus, and the largest bundle had a 90% bonus.

Free Gift Dragon
The Gift Dragon was a free gift Backflip Studios gave its players in December 2013.

The |special promotion happened beginning on December 24, 2013.

The Gift Dragon was given as a gift through the Social menu by Backflip to every player. The dragon goes immiedately to incubation.

Additional Gift Dragons can be bred or purchased through the market.



1st Anniversary
The first |special promotion was when Backflip Studios gave every player 25 gems for free.

The |special promotion happened in September 2012 for DragonVale's first anniversary.

Players who logged into their park between September 14 and September 17 instantly received the gems.

Free Gift Dragon
The Gift Dragon was a free gift Backflip Studios gave its players in December 2012.

The |special promotion happened between December 23, 2012 and December 25, 2012.

The Gift Dragon had a purchase price, selling price, and experience of zero during this time. To obtain the Gift Dragon, players had to go the dragons section of the market and buy it for 0 gems.

On December 26, 2012, the Gift Dragon changed from being free to being available for breeding or purchase.

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