Talk:Game Updates/@comment-49.50.204.92-20120506103436/@comment-4775325-20120506105038

Once someone has reached the highest level whether they keep playing or quit they have already spent most of the money that they'll ever spend on the game (hence all the level 30 players with millions of and hundreds of  saved up). This means that unfortunately for us Backflip is better served focusing on players at the low/mid levels who still spend money on in-app purchases and they as opposed to getting excited by the level cap being raised are as likely or more likely to just find it intimidating. That said Backflip will have to raise it eventually, they can't keep adding dragons without eventually needing to raise the level and habitat maxes as well, it just isn't likely to be a priority.